Swanson

The focus of the Swanson broth redesign was on becoming relevant to modern culinary palettes. We worked thoughtfully with our food stylist to capture classic recipes that were mouthwatering without being over-styled or fussy. Three recipes per SKU meant we fully lived soups for one very delicious week. Our distinct approach also landed us the follow up projects for Swanson’s line of Cooking Stocks and Bone Broths.